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Improper Use

It is important that the Dublin City Council Brand Mark is used correctly and consistently in all applications. If it is not, then the impact and recognition of the brand will be compromised. It is also essential that the Brand Mark is only ever reproduced using the master artwork supplied and the instructions for use are adhered to at all times. The following are examples of what not to do with the Brand Mark.

 

A. Do not alter the proportions and position of the Brand Mark in any way.

 

B. Do not change or adjust the colours of the Brand Mark.

 

C. Do not stretch the Brand Mark.

 

D. Do not recreate the typeform of the Brand Mark.

 

E. Do not reproduce the Brand Mark on backgrounds which compromise its clarity and legibility.

 

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